You’re Using Data Wrong! Spring DB CEO Reveals How to Master Data-Driven Sales ft. John Kosturos
We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! In today's episode of Revenue Reimagined, we're joined by John Kosturos, CEO at SpringDB. John Kosturos is an accomplished entrepreneur and executive with a track record of success in the data-driven SaaS industry. With three successful ventures, including the co-founding and 11-year tenure as Chief Revenue Officer at RingLead, John has demonstrated a keen ability to drive growth and innovation. His expertise extends to mergers and acquisitions, having orchestrated the acquisition of RingLead by ZoomInfo, Inc. in 2021, where he subsequently served as Senior Vice President of Alliances for two years. Now, as the founder of SpringDB, John continues to pioneer solutions to help companies drive topline growth and build great products. During today's show, John shares his secrets on:
Discussed in this episode
- Using intent data to recognize customer needs
- Revenue operations owning and managing data
- Regularly updating your Ideal Customer Profile (ICP) for better targeting