Outbound Isn’t Dead, You’re Just Doing It Wrong with Colin Spector

Are your cold calls getting screened while reps drown in admin? In this episode of Bridge the Gap, we sit down with Colin Specter, SVP of Global Sales at Orum, to break down human-led calling in an AI world. We cover how to coach first, where automation actually helps, why follow up wins deals, and the real playbook for higher connect rates and cleaner pipeline. Key Highlights ✓ Coach first beats pipeline first for durable growth ✓ iOS call screening can lift connects when you stay human ✓ Before, during, after the call automation that removes friction ✓ Weekly tape review, clear WAN targets, and call scoring that sticks ✓ Rep to manager sweet spot is 5–7 with smart prep If you are a founder, GTM leader, or operator who wants a practical calling and coaching system that drives real conversations and real pipeline, this episode is for you. Sponsor info: We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers?