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Episode · Apr 16, 2025

Is LinkedIn Dead? Nope. You’re Just Posting Wrong

This episode of Bridge the Gap features the legendary Darren McKee—LinkedIn whisperer, social selling coach, and former pizza-slinger turned revenue disruptor. Darren’s coached over 900 leaders on how to stop being sales robots and start building authentic relationships that actually close. We dive into:

Discussed in this episode

  • Why most go-to-market strategies are broken by design
  • How Darren hit 147% of quota by ignoring the “playbook”
  • The truth about LinkedIn’s algorithm (spoiler: nobody knows)
  • Why promoted posts are a death sentence
  • The future of B2B is DTC (yeah, really)