How to be Good at Networking? YOU may be Asking the Wrong Question...ft. CEO Melissa Moody
We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! In today's episode of Revenue Reimagined, we're joined by Melissa Moody, CEO at Matcha by Commsor. Melissa is co-founder and CEO at Matcha, a high-growth startup building solutions for professionals who invest in relationship-driven growth. A repeat entrepreneur, Melissa has also been CMO at email startup Gated, founder of advocacy tool Nut Tree, and is currently Founder at Wednesday Women. Prior to her work in startups, Melissa had a 13+ year career at Google, where she implemented multi-channel digital marketing strategy and led mobile web partnerships for Google’s largest travel industry advertisers. She enjoys presenting publicly on the topics of digital excellence, go-to-network strategy, and women in leadership and is host of the podcast 2 Pizza Marketing. Melissa lives in Anchorage, Alaska with her family and spends her free time being active outdoors, traveling the world, and reading. Melissa emphasizes the importance of turning networks into something that aligns with one's goals and believes that strong, foundational relationships are more valuable in the long run than a large audience for sales. She also stresses the importance of authenticity and one-on-one conversations in building meaningful connections. How to be good at networking is a tough concept to unpack, and Melissa shares through conversation that you may be asking the wrong question to begin with. During today's show, Melissa shares her secrets on:
Discussed in this episode
- how marketing killed email (and everything else cool)
- the power of connecting over genuine interests
- why always looking to help others will bring you opportunities